The Youth Connect project develops the skills to help young people shape a better future for themselves, their community and the wider world.
I was part of the creative team which developed the project’s visual identity, built around the ‘bouncy’, a graphic shape symbolising a sense of growing potential, momentum building, and the change that comes from collective action.
Vibrant colours from the British Council’s palette are combined with three patterns representing pathways and connections, direction and leadership, and radiating impact.
